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The Small Business, Big Deal Podcast is where entrepreneurs deconstruct their businesses, and piece by piece, tell the story of how they were made.

The goal of the podcast is to help young entrepreneurs turn their dreams into businesses and to meet the brightest entrepreneurs of present and future.

The host of Small Business, Big Deal is Tracy Jepson, a Small Business Strategist, Certified Mastery Profit First Professional, and CEO of Jepson Solutions, LLC.

With 16 years of experience in small business administration, Tracy understands the unique needs that companies face, especially in those critical first five years. As a small business strategist, Tracy helps her clients understand their numbers and how they impact the overall health of their business. She develops a strategic plan based on industry best practices to support her client’s growth goals and then meets with them on a monthly basis to ensure they achieve those goals and ultimately get out of debt.

Tracy has expanded her business by sharing her expertise to everyday entrepreneurs and start-up business owners via her signature Path to Profit System. This multidimensional approach in her online academy helps entrepreneurs create a profit-focused foundation for their business so they can effectively manage their cash flow, get out of debt, and create a sustainable business.

Mar 26, 2021

On today’s episode of the Small Business, Big Deal podcast, our guest is Aimee Rosenow, owner of Evoke Creative Topeka. Find out why she left one business and started another and how her work-life balance has changed.


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About our guest:

Aimee is a family-oriented, small business consultant focused on helping retail shops and boutiques clearly demonstrate their brand through website design, email marketing, and social media. As a former boutique owner and mom of three, Aimee comes to her clients from a place of empathy and understanding. Her experience gives her a unique perspective and drives her mission of giving boutique owners back the time to do the things they truly love.


What we discuss on this episode: 

1:02 – Meet Aimee

2:30 – Friendship and business

3:27 – Children’s boutique

5:29 – Work-life balance

8:45 – Getting back into business

10:22 – Boundaries

15:55 – Advice

20:29 – Turning down clients

23:14 – Networking

28:18 – How to contact Aimee

30:06 – Bonus content